Joseph C. Kunz, Jr.

Joseph C. Kunz, Jr.Joseph C. Kunz, Jr.Joseph C. Kunz, Jr.
  • Home
  • Essays
  • About
  • Books
  • More
    • Home
    • Essays
    • About
    • Books

Joseph C. Kunz, Jr.

Joseph C. Kunz, Jr.Joseph C. Kunz, Jr.Joseph C. Kunz, Jr.
  • Home
  • Essays
  • About
  • Books

Starting A Home-Based Business: From A to Z (forthcoming)

26 Building Blocks That Will Help Your Business Blast Off

Build Something Real. Build Something That Lasts.

Starting a home-based business isn’t about chasing trends, hacking algorithms, or posting selfies with a laptop and a latte.


It’s about building something solid—something that supports your family, fits your life, and stands the test of time.


This book gives you the roadmap.


Starting A Home-Based Business: From A to Z is a clear, practical, no-nonsense guide built from four decades of real business management and success. No hype. No gimmicks. No “secret systems.” Just proven principles and the honest truth about what it takes to build a successful business from your kitchen table.


This is the blueprint I wish I had when I started.

  


WHAT THIS BOOK IS ABOUT

The freedom you want is built, not imagined.

Most small business books talk in circles.
This one talks straight.


Inside these 26 building blocks, you’ll learn exactly how to create a business that:

  • Fits your skills and personality
  • Survives setbacks
  • Grows without draining your time or money
  • Supports your family and your future
  • Gives you something most jobs never will: independence


This book isn’t for spectators.
It’s for builders.



INSIDE YOU’LL DISCOVER

Choose a Business That Fits Your Life

Not every idea is a business—and not every business fits your life. Learn how to find the right match.


Advertising That Actually Works (On a Budget)

Forget the hype. Learn the simple, timeless methods that bring customers in the door.


Why Discipline Beats Dreams Every Time

Motivation fades. Systems and discipline build momentum.


How to Balance Family, Work, and Business

Yes—you can grow without burning out.


Smart, No-Sleaze Marketing

Sell confidently without feeling fake, pushy, or manipulative.


How to Build Grit & Resilience

Setbacks don’t end your business—unless you let them. Here’s how to get back up.


The Mindset Shift That Turns Ideas into Income

Stop thinking like an employee. Start thinking like a builder.

  


WHY THIS BOOK IS DIFFERENT

There are a thousand books about entrepreneurship—and most of them make starting a business seem like magic, luck, or personality.


This book is different because:

  • It’s built for real people with real responsibilities.
  • It’s field-tested over 40+ years of actual business ownership.
  • It doesn’t assume unlimited money, time, or confidence.
  • It avoids hype, fear, shortcuts, and overnight-success nonsense.
  • It shows you exactly what to do—step by step.


If you’re ready for something real, this is it.

Author's Note

Let’s get this out of the way: this is not another book selling you a fantasy.


I’m not here to convince you that you can work ten hours a week and magically become rich. I’m not selling a course. I’m not here to whisper sweet nothings about “manifesting abundance.” And I’m certainly not a guru perched on a rented sports car telling you to “grind harder.”

I built every one of my businesses from home—the real way.


With a notebook. With a phone. With my wife Michele building beside me. With more mistakes than I can count. And with just enough stubbornness to keep going when it was easier to quit.


Here’s what I’ve learned: Starting a home-based business is not about luck. It’s about discipline, clarity, and the courage to take one small step after another.


The world loves to glamorize business… but it’s the quiet, consistent, unglamorous work that builds a future.


I wrote this book because I wish someone had handed me something like it forty years ago—before the wasted time, the false starts, and the unnecessary stress.


If you’re tired of waiting… If you’re tired of wondering if you’re ready… If you’re tired of building someone else’s dream while yours collects dust…

Then take the next step.


This book won’t do the work for you. But it will show you exactly how to begin—and how to build something that lasts.

WHO THIS BOOK IS FOR

This book is for you if:

  • You have a business idea but don’t know where to begin
  • You want to keep costs low while doing things the right way
  • You’re ready to stop making excuses and start making progress
  • You want more than a hobby—you want a real business
  • You want a roadmap you can trust
  • You learn best from clear steps, not jargon or hype


If you want a fantasy, this book isn’t for you. If you want a foundation—this is your book. 



THE BOTTOM LINE
Starting a home-based business isn’t about chasing trends. It’s about creating freedom.


It’s about building a business on your terms—one that supports the life you want for yourself, your family, and your future.


This book gives you the structure, clarity, and confidence to make that happen. 



READY TO BUILD SOMETHING REAL?


Coming Soon.

Finally, a business book that speaks to real people with real lives—and shows them how to win. —Karen J. Dempsey, MBA

READ THE FULL REVIEW

Copyright © 2026 Joseph C. Kunz, Jr. - All Rights Reserved

Build Wealth. Grow Strong. Live on Purpose

Powered by

  • Buy Direct from Amazon
  • Policies and Legal Info
  • GoodReads
  • What Readers Are Saying

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

DeclineAccept